Marketing that Levels You Up

From Indie to AAA and Live Service... We help developers win.

Marketing that Levels You Up

From Indie to AAA and Live Service... We help developers win.

How We Help Developers Win

Go-To-Market & Strategic Planning

A strong launch sets the tone for everything that follows. We create tailored go-to-market strategies that align development milestones with marketing beats, ensuring every move builds momentum.

From positioning to execution, we map the path to visibility, adoption, and long-term success.

Paid Advertising Setup & Optimization

Paid campaigns should be more than spend, they should be engines of growth. We design, optimize, and monitor ad funnels across Meta, Google, Reddit, TikTok, and beyond to maximize ROI.

Every dollar is tracked against KPIs, so you know exactly what’s working.

Brand Strategy & Positioning

Standing out in a crowded market takes more than good gameplay, it takes a brand players believe in. We define unique positioning that highlights what makes your game unforgettable. This strategy becomes the foundation for all creative, messaging, and growth efforts.

Channel Optimization (Steam & Consoles)

Platform presence can make or break a launch. We optimize storefronts with the right assets, tags, and updates to drive discovery and wishlist conversion. From Steam to PlayStation and Xbox, we ensure your game looks, and performs its best.

Social, Community & Influencer Campaigns

Communities are the heart of any successful game. We build strategies that spark engagement, leveraging influencers, creators, social and authentic campaigns to grow player loyalty. The result is buzz that feels genuine and human, not manufactured and cold.

Fractional Marketing Director

Not every studio needs a full-time CMO, but every project benefits from senior marketing leadership. As a fractional marketing director, we provide the strategy, systems, and team management that accelerate growth. You gain top-tier expertise, without the overhead.

Meet the Team

Hugo Agostinho - Founder & Head of Marketing

Favourite Game: Chrono Trigger

With over a decade of experience in gaming, publishing, and marketing, Hugo has helped launch and scale titles ranging from indie passion projects to large-scale live service games. An award-winning strategist recognized with ProMax and Clio honors, he blends creative vision with data-driven execution to deliver campaigns that resonate with players. His background spans first- and third-party marketing, go-to-market planning, paid advertising, community building, and channel optimization across platforms like Steam, PlayStation, Nintendo and Xbox, giving him a 360° view of how games succeed.

From orchestrating million-wishlist campaigns to securing platform support and running global initiatives, Hugo has built strategies that don’t just make noise, they make an impact.

Mirago Marketing

Marketing that Levels You Up

Marketing that Levels You Up

How We Help Developers Win

Go-To-Market & Strategic Planning

Paid Advertising Setup & Optimization

Brand Strategy & Positioning

Channel Optimization (Steam & Consoles)

Social, Community & Influencer Campaigns

Fractional Marketing Director

Meet the Team

Hugo Agostinho - Founder & Head of Marketing

Ready to Level Up Your Marketing?

Contact Us

Marketing that Levels You Up

Marketing that Levels You Up

How We Help Developers Win

Go-To-Market & Strategic Planning

Paid Advertising Setup & Optimization

Brand Strategy & Positioning

Channel Optimization (Steam & Consoles)

Social, Community & Influencer Campaigns

Fractional Marketing Director

Meet the Team

Hugo Agostinho - Founder & Head of Marketing

Ready to Level Up Your Marketing?

Contact Us

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